Streaming viewership surpassed cable TV for the first time, says Nielsen

par | Août 18, 2022 | Amazon Prime Video, consumer, digital television, Disney, HBO Max, Hulu, mass media, Multimedia, Netflix, smart tv, Streaming Media, streaming services, television, The Nielsen Company, United States, YouTube, YouTube TV

Streaming viewership reached new highs last month, exceeding cable usage for the first time, according to Nielsen. The measurement firm today released its total TV and streaming report for July, stating that streaming represented a 34.8% share of total TV viewing in...