Spotify closed down its Greenroom Creator Fund with shift in live audio strategy

Spotify recently announced that it would transition live audio content from its “Greenroom” app to its flagship streaming app while rebranding Greenroom as Spotify Live. However, the company didn’t note at the time that its dedicated fund to fuel...

Spotify brings live audio shows to its main app, rebrands companion app Greenroom as ‘Spotify Live’

As an earlier report had suggested, Spotify today announced it will integrate the live audio capabilities from its companion app, Spotify Greenroom, within the main Spotify streaming app. Greenroom will also rebrand as “Spotify Live,” as part of these...