Starbucks details its blockchain-based loyalty platform and NFT community, Starbucks Odyssey

Starbucks is today officially introducing Starbucks Odyssey, launching later this year — the coffee chain’s first foray into building with web3 technology. The new experience combines the company’s successful Starbucks Rewards loyalty program with an...

Starbucks details its blockchain-based loyalty platform and NFT community, Starbucks Odyssey

Starbucks is today officially introducing Starbucks Odyssey, launching later this year — the coffee chain’s first foray into building with web3 technology. The new experience combines the company’s successful Starbucks Rewards loyalty program with an...

LG Electronics launches NFT platform that lets users buy and sell digital artwork

LG Electronics said today it has released its non-fungible token (NFT) platform LG Art Lab, which lets users discover, buy, sell and trade NFTs on LG’s smart TVs. The announcement comes roughly eight months after LG Electronics said at its press conference that it...

Why Twitter anons are sending crypto to celebrities

Welcome back to Chain Reaction. Last week, we talked about a hack that gave new, ironic meaning to the word “trustless.” This week, we’ll get into one of the most polarizing aspects of crypto — privacy. If someone forwarded you this message,...

Solana co-founder says NFTs have ’50 different use cases’ that can onboard millions this year

It feels like yesterday that the NFT boom captured the attention of the crypto community, making waves even outside the web3 world. But a year or so down the line, the NFT hype has somewhat died down. But that isn’t stopping some in the crypto world from staying...

Starbucks to unveil its web3-based rewards program next month

Starbucks will unveil its web3 initiative, which includes coffee-themed NFTs, at next month’s Investor Day event. The company earlier this year announced its plans to enter the web3 space, noting its NFTs wouldn’t just serve as digital collectibles, but...