par Mikhail Parakhin, President Web Experiences, Microsoft | Juil 13, 2022 | advertising, Featured, Netflix, The Official Microsoft Blog
We’re thrilled to be named Netflix’s technology and sales partner to help power their first ad-supported subscription offering. At launch, consumers will have more options to access Netflix’s award-winning content. Marketers looking to Microsoft for their... par Lauren Forristal | Juil 12, 2022 | ad tech, ad-server, advertising, Advertising Tech, Disney, espn, Hulu, Marketing, Media, streaming service, TC, The Trade Desk, the walt disney company
Disney struck an advertising agreement with The Trade Desk, making it possible for brands to target automated ads across Disney’s linear and streaming properties — Hulu, ESPN+, ABC, Freeform, ESPN, National Geographic, and FX. The news comes in advance of... par Anita Ramaswamy | Juin 2, 2022 | advertising, articles, Blockchain, branding, CAC, California Consumer Privacy Act, Chain Reaction, Chain Reaction podcast, chairman, consumer brands, Cryptocurrency, D2C, dtc, eCommerce, Entrepreneur, founder, Funding, Fundings & Exits, fundraising, Marketing, online advertising, outdoor voices, pilot, podcast, Recent Funding, Social, Social Media, social media platforms, spokesperson, Startups, SurveyMonkey, TC, technology, Unusual Ventures, venture capital
Outdoor Voices founder Ty Haney made a name for herself by making sportswear the hottest trend among non-athletes. Now, the 33-year-old entrepreneur is betting she can bring together another underrated duo — consumer brands and crypto. Haney joined... par Aisha Malik | Mai 26, 2022 | advertising, Advertising Tech, apps, hootsuite, Social, Social Media, Sprinklr, sprout social, tiktok
TikTok is extending its Marketing Partner Program to add new content marketing partners, the company told TechCrunch. The expansion will allow marketers to manage their TikTok accounts without leaving their third-party content marketing platforms. The short-form video... par Aisha Malik | Mai 26, 2022 | advertising, Advertising Tech, apps, hootsuite, Social, Social Media, Sprinklr, sprout social, tiktok
TikTok is extending its Marketing Partner Program to add new content marketing partners, the company told TechCrunch. The expansion will allow marketers to manage their TikTok accounts without leaving their third-party content marketing platforms. The short-form video... par Lauren Forristal | Mai 17, 2022 | Ads, advertising, Disney, Hulu, Media, television, the walt disney company, United States, Walt Disney Co.
The Walt Disney Company announced two months ago that it would be offering an ad-supported tier. While questions remain about the plan, such as pricing and launch date, we now know that Disney+ is keeping the number of ads to a minimum. Today, The Wall Street Journal...
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